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9 SEO Experts on 2020’s Impact and SEO Priorities for 2021, Part One
Working at Wellspring Digital with an SEO OG, Karl Hindle, has given me access to some of the smartest people in SEO. I’ve been able to interview a few of them already, namely Lily Ray, Duane Forrester, Jim Hedger, and Tim Capper. And more are on their way. 2020 was a year of upheaval, to…
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Google E-A-T, Link Building, and SEO’s Future
I was talking to Karl Hindle, our CEO and resident SEO nerd, about the latest Google Core Algorithm update. My concern was whether or not our clients would be affected by this update. His answer confirmed what I suspected, “if you’re doing white-hat SEO, these updates rarely hurt and often help your rankings over time.”…
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How Google might handle Query Classification and Re-writes
These days a lot of folks in the SEO world are focused on “user intent” and satisfying the queries that people are using to find what they’re after. They look at everything from user profiles and implicit user feedback (bounce rate, time on site, dwell time etc) to entities and more. But one thing I…
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What Is Search Intent And Why Is It Important In SEO?
We welcome Omi Sido, a highly experienced enterprise SEO who is currently Senior Technical SEO for Canon (Europe) as a first-time contributor to the Wellspring Search blog. In this post, Omi tackles Search Intent and why this is important to both SEO and generating customers from your website. Converting More Customers and User Search Intent…
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How do SEOs provide value?
When working as an SEO we tend to know what the job is; ranking pages. How we go about that varies widely depending on the needs of the site, the business and the resources at hand. Forget the old “SEO is Dead” mantra, SEO is more complicated than ever. Your strategy is more important than…