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Recession Threats Make This A Perfect Time to Invest in SEO
The post-pandemic world is a very bizarre place. Inflation is a problem. Banks are collapsing. And we’re still having supply chain issues. But, technically, we’re not in a recession. That said, many economists are assuring us that one is coming. While the economic climate is less than ideal right now, things are still not yet ...
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Five Best UX Practices that Could Boost Sales this Quarter
Working on UX improvement should be an ongoing endeavor. Technology changes frequently and users become adept at navigating a site’s features. Adding fresh insights and functions keeps visitors engaged so they return to the site frequently. Finding the right combination of efforts to improve user experience (UX) and market the advantages to customers helps increase ...
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Essential Digital Marketing Glossary, SEO, Part One
The digital marketing world is riddled with jargon, acronyms, and other terminology that might be confusing for some. When people ask me what I do at dinner parties, I lose them the minute I hit them with jargon. To that end, Alex Tsygankov and I have decided to give you the glossary that you need ...
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Wellspring Digital Acquires Minority Stake in Hazo Solutions
Wellspring Digital Takes Minority Stake and Its CEO, Karl Hindle, Accepts Seat on Hazo Solutions Board For Immediate Release: Frederick MD, February 22, 2023 We are excited to announce that our Founder and CEO, Karl Hindle, has joined the board of Hazo Solutions, a Solana blockchain ERP for the cannabis industry providing seed-to-sale compliance and ...
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Wellspring Digital CDMO, Jon-Mikel Bailey, Joins techfrederick Board
Company Continues to Further Its Involvement with Local Non-Profit Organizations For Immediate Release: Frederick MD, February 14, 2023 Wellspring Digital is proud to announce that our Chief Development & Marketing Officer Jon-Mikel Bailey, has accepted the invitation to join the board of techfrederick, a nonprofit dedicated to the growth and education of the tech community ...
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How Top E-Commerce Sites Improve Conversion
If you’re a Land’s End or Amazon online shopper, you undoubtedly know the amazing ability both sites have to “pull you back in” and keep you buying over and over. How do these and other top-performing e-commerce sites improve conversions? Here are some fundamentals to keep in mind when planning your e-commerce site: Reduce Product ...
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Content Marketing: How Trust and Authenticity Define Your Brand Messaging
There is WAY too much content in the world today, and a lot of it is just plain junk. Sorry, but it’s true. That’s why quality content continues to be a topic of conversation in the digital marketing world. In fact, Google recently rolled out an algorithm update called the “Helpful Content Update.” Any guesses ...
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How SEO, PR, and Social Media Build Vectors of Proof
I’ve been giving a talk recently about the importance of understanding Google E-A-T. In it, I have a slide that mentions vectors of proof. To me, these are the holy grail of digital marketing. What do I mean by vectors of proof? First, what is a vector? Britannica defines vectors as… a quantity that has ...
