Marketing Automation

Make Every Interaction Count with Marketing Automation

Discover, engage, acquire, and grow. This is our formula for taking your business to the next level through marketing automation.

Where Strategy & Implementation Meet to Achieve Your Goals

Marketing automation takes the headaches and the hassle out of the administrative tasks of marketing, while giving you the tools and data you need to develop stronger customer relationships and deliver a personalized customer experience at scale.

Marketing automation is not a “set-it-and-forget-it” kind of tool. Marketing automation requires serious strategy and set up to ensure everything that’s built and implemented captures the attention of your audience and converts them into a qualified lead.

Why Wellspring Digital is Right for You

When it comes to marketing automation and developing a lead nurturing strategy, the Wellspring Digital marketing automation team has the experience and talent to create a process and pipeline tailored specifically to your needs.

We help you focus your efforts on the right people who matter to your business and transform them into customers. Our goal is to reduce the waste of budget and marketing campaigns and strengthen the channels that drive the most leads and sales.

What sets us apart from other agencies that offer marketing automation is that we’re platform diverse and certified in all of the major brands. With our experience in platforms such as HubSpot, SharpSpring, Pardot, and Marketo, we understand the differences and nuance between each platform and can pair the right one to your needs and budget.  

Attract, Convert & Close

We employ and implement marketing automation technology to improve your view into the marketing and sales funnel of your organization. Typically, once implemented, you will begin to see extraordinary insights into your marketing and sales practices–and ways to improve them.

Centralize your marketing database and gain better business insights.

      • Lead generation
      • Lead scoring
      • Visitor ID
      • Goal-based workflows
      • Email marketing
      • Segmentation and personalization
      • Lifecycle marketing
      • Content strategy
      • Analytics surround the entire funnel
      • Website integration
      • Call tracking

Research & Strategy

Before the building begins, we kick everything off by understanding your goals, sales process, and current infrastructure. Then, we lay out the strategy to a successful and effective campaign.

Creation & Implementation

Once we have the strategy in place, we’ll begin building the account structure by creating all of the necessary pieces that will live within it. This is where we will create the landing pages, emailers, forms, CRM structure, automated workflows, and so much more.

Management, Optimization, & Reporting

This is the phase where our core principles of Honesty, Transparency, and Get Results really shine bright. After making the campaign live, we soak up the data coming in and adjusting accordingly. Throughout the life of the management and optimization phase, we will provide consistent reporting to prove results through metrics.