Digital Marketing

Wellspring Digital Chats: Mathew Sweezey, Director of Market Strategy at Salesforce

We’re super excited to take you inside the mind of one of today’s most important marketers. This week’s Wellspring Digital Chat is with Mathew Sweezey, Director of Market Strategy at Salesforce. He is also the author of a book we love here at Wellspring Digital, The Context Marketing Revolution. We highly recommend you pick it …

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SMALL BUSINESS DIGITAL MARKETING INITIATIVES AND SUBSIDIES FROM WELLSPRING DIGITAL

FOR IMMEDIATE RELEASE Contact: Jon-Mikel Bailey Phone: (301) 788-2092 Email: jon@wellspringdigital.com SMALL BUSINESS DIGITAL MARKETING INITIATIVES AND SUBSIDIES FROM WELLSPRING DIGITAL FREDERICK MD & FAIRFIELD PA, March 30th, 2020: to assist small businesses through this time of economic turmoil created by the Covid-19 pandemic, and also to support businesses as they pivot to an online …

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Wellspring Digital Chats: Christopher S. Penn, Co-Founder and Chief Data Scientist of Trust Insights

We’re starting a new video series of interviews with some of the smartest marketers we can get our hands on. We’re excited to kick things off with every marketer’s favorite marketer, Chris Penn. In this interview, Chris talks about… The evolution of marketing in the last 10 years The power of “They Ask, You Answer” …

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Brand and Digital Marketing

The medium isn’t the message.  It’s the brand.  Without the right strategy, your digital marketing will fail—guaranteed.  It’s a brutal fact: in the new COVID-19 normal, businesses that haven’t adapted to digital marketing will have to do so quickly or perish.  Traditional advertising—print, broadcast, direct mail—will shrink to a smaller percentage of a complete marketing …

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What Web Design Agencies Need to Know about ADA Compliance

Wellspring Digital welcomes Anna Fox from Hire Bloggers as a first-time contributor to our blog. Learn more about what web design agencies need to know about ADA compliance with this blog from Anna. The Americans With Disabilities Act, or ADA, is a civil rights protection law that keeps companies from discriminating against individuals who are …

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Build Your Digital Marketing Plan on a Solid Foundation of Core Values

Since I joined the Wellspring Digital team, I have given this some thought and gained a fresh perspective. Wellspring’s core values are simple yet very powerful: Integrity – Always be honest and do the right thing, even if it’s hard. Transparency – Hide nothing from the client; make them a part of the team and …

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3 Ways to Get Control of Your Marketing Automation

Marketing automation has revolutionized marketing. We can now connect with our prospects at every point in the “sales funnel.” We no longer have to guess about any digital marketing effort’s efficacy. Effective marketing automation doesn’t mean “stalking” or “annoying” your target audience. It means you give them the information they want at each point along …

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