• Purna Virji, Senior Content Solutions Evangelist at LinkedIn, PPC Expert [Podcast]

    Purna Virji, Senior Content Solutions Evangelist at LinkedIn, PPC Expert [Podcast]

    Purna Virji is one of those people you see on just about every list. She’s been named the most influential PPC expert of 2016, and is a regular keynote, sometimes at the conferences where I speak. I’ve seen her speak and she knows her stuff! Of course, 2016 was about 20 lifetimes ago. Today Purna…

  • Mitch Joel, Six Pixels Group, Investor, Author, Keynote Speaker [Podcast]

    Mitch Joel, Six Pixels Group, Investor, Author, Keynote Speaker [Podcast]

    I’ve been reading Mitch Joel’s blog, Six Pixels of Separation, for years now and I’m still loving it. Mitch is a real writer’s writer if that makes any sense. And he’s been doing this blogging stuff for like 20 years now. He’s also from Canadia, but we won’t hold that against him. I’ve actually met…

  • Ahava Leibtag, President, Aha Media Group & Content Expert [Podcast]

    Ahava Leibtag, President, Aha Media Group & Content Expert [Podcast]

    Our guest today is always in the “top marketers” lists, one of my favorite writers, and a top expert on content strategy and marketing. She’s also about 40 minutes from me so we could have done this in person. Dang it! We still make it awesome! It’s always especially fun for me to talk to…

  • Dave Davies, Co-Host of Webcology and CEO at Beanstalk Internet Marketing [Podcast]

    Dave Davies, Co-Host of Webcology and CEO at Beanstalk Internet Marketing [Podcast]

    That title does not do Dave justice because he is so much more than that. In addition to breaking down SEO with Jim Hedger on Webcology for over 15 years, he is also a frequent contributor to Search Engine Journal and other popular SEO pubs, and one of the smartest technical SEOs out there. I…

  • Michele Linn, Chief Strategy Officer for Mantis Research and Survey Expert [Podcast]

    Michele Linn, Chief Strategy Officer for Mantis Research and Survey Expert [Podcast]

    Today we have one of my favorite content marketers. Her articles on the Content Marketing Institute and other blogs are must-reads. She’s a content marketing OG, the very first employee at the CMI, and one of my go-to resources on how to do content right. “Before Mantis Research, Michele worked for Content Marketing Institute. As…

  • Chris Brogan and Kerry O’Shea Gorgone, Co-Hosts of the Backpack Show [Podcast]

    Chris Brogan and Kerry O’Shea Gorgone, Co-Hosts of the Backpack Show [Podcast]

    Podcasts are all the rage. Seems like every celebrity has one and more businesses are getting in on the action. But just because you can do a podcast doesn’t always mean you should. If you’re considering starting a podcast or even have one in the works, I highly recommend watching this edition of the Wellspring…

  • Mark Schaefer, Keynote Speaker, Marketing Consultant, and Best-Selling Author [Podcast]

    Mark Schaefer, Keynote Speaker, Marketing Consultant, and Best-Selling Author [Podcast]

    Today we have one of my favorite authors and thoughtful marketers. He is another one of my very favorite people, bloggers, authors, speakers, marketers, and educators. He’s written many of my favorite marketing books, all of which I recommend, such as Content Code, Known, Marketing Rebellion, and his newest must-read, Cumulative Advantage. In this, we…

  • Maddy Osman, SEO Content Strategist & Founder at The Blogsmith [Podcast]

    Maddy Osman, SEO Content Strategist & Founder at The Blogsmith [Podcast]

    Today we have a fellow word junkie and an expert on SEO content strategy. She writes the posts I always read on Search Engine Journal and is a dedicated soldier in the battle for more quality content. We get deep into some SEO content strategies, specifically, we discuss… Why content is still so important The…

  • Shonali Burke, Social PR Pioneer, Digital Innovator, and TEDx Speaker [Podcast]

    Shonali Burke, Social PR Pioneer, Digital Innovator, and TEDx Speaker [Podcast]

    Today we have a good buddy of mine and the first person to mention the term “social PR” to me years back. She’s on lots of best-of lists and should definitely be on yours. We get to the bottom of: Why creativity is about being nimble, flexible, and versatile Human to human marketing Why brands…