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Does Website UX Matter for SEO?
In the past, in another life, I argued that SEO was simply just good UX (user experience). This was a massive oversimplification of what SEO really involves, and I admit I was naive and not very learned in the art of technical SEO. Well, now I work for Karl Hindle, a world-class SEO, and I…
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A Brief History of Google Search Updates
Google has established itself as a tech giant in the world and amongst other industries. Founded in the late 1990s by Larry Page and Sergey Brin, it became a powerhouse almost immediately. This was largely due to the implemented ideas by its founders and other developers. However, it has maintained this superpower image with constant…
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Google and click data – is it a ranking factor?
If there’s one thing that can drive a veteran SEO nuts, it’s the myths and misconceptions. Beyond the fact that it’s just damned irritating, there’s also real-world affects as we often have to get into debates on them with clients. To the point of actually wasting valuable time dis-proving them. And if you’re me? There’s…
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Google Discover; A new Angle for SEO
First things first. The SEO industry often seemingly has a bit of a identity issue. What exactly is it that we do? From “technical” SEOs to content strategists and more… it’s kinda hard to nail down. Link builders? Check. Audit specialists, present and accounted for. To me? At the end of the day I “optimize”…
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What Google’s HTTP Security Warnings Mean for Your Lead Generation
Why You Must Adopt HTTPS Before July 2018 Popular web browsers such as Chrome, Firefox, and Internet Explorer/Edge have been pushing Not Secure information for websites using the old HTTP protocol and signaling security for those using the more secure HTTPS. Google has announced they are going further, starting this July when ALL sites using…