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  • Getting Started with Influencer Marketing

    Influencer marketing is a misused and misunderstood buzzword. Some think it means to call up a Kardashian, pay them a bunch of money, and get them to share an Instagram post about your product or service. While this is an example of influencer marketing, it is more of an outlier, especially for smaller businesses. Small…

  • How to Bridge the Gap Between Paper and Digital Content

    Have you noticed the surge in eBooks, digital magazines, and blogs? As digital marketers, we have been tracking the trend for the past five years. Long-version content and digital have been trending upward, but the COVID-19 crisis escalated the surge. Are you ready to move to digital, long-version content? It is time to bridge the…

  • Mathew Sweezey, Director of Market Strategy at Salesforce [Podcast]

    Mathew Sweezey, Director of Market Strategy at Salesforce [Podcast]

    We’re super excited to take you inside the mind of one of today’s most important marketers. This week’s Wellspring Digital Chat is with Mathew Sweezey, Director of Market Strategy at Salesforce. He is also the author of a book we love here at Wellspring Digital, The Context Marketing Revolution. We highly recommend you pick it…

  • SMALL BUSINESS DIGITAL MARKETING INITIATIVES AND SUBSIDIES FROM WELLSPRING DIGITAL

    FOR IMMEDIATE RELEASE Contact: Jon-Mikel Bailey Phone: (301) 788-2092 Email: jon@wellspringdigital.com SMALL BUSINESS DIGITAL MARKETING INITIATIVES AND SUBSIDIES FROM WELLSPRING DIGITAL FREDERICK MD & FAIRFIELD PA, March 30th, 2020: to assist small businesses through this time of economic turmoil created by the Covid-19 pandemic, and also to support businesses as they pivot to an online…

  • Christopher S. Penn, Co-Founder and Chief Data Scientist of Trust Insights [Podcast]

    Christopher S. Penn, Co-Founder and Chief Data Scientist of Trust Insights [Podcast]

    We’re starting a new video series of interviews with some of the smartest marketers we can get our hands-on. We’re excited to kick things off with every marketer’s favorite marketer, Chris Penn. In this interview, Chris talks about… The evolution of marketing in the last 10 years The power of “They Ask, You Answer” AI…