Wellspring Digital Chats

Wellspring Digital Chats – Jay Baer, Best Selling Author and Principal at Convince and Convert

Today we are very fortunate to have the one and only Jay Baer. Jay is a best selling author and sought after keynote. I have been looking forward to this one. His books are always in my recommendation lists. Talk Triggers, Youtility, and Hug Your Haters should be required reading for any marketer. And they’ve …

Wellspring Digital Chats – Jay Baer, Best Selling Author and Principal at Convince and Convert Read More »

Wellspring Digital Chats – Scott Monty, Former Social Media Marketing Svengali at Ford, Keynote, Consultant

If you’ve read any good book on social media marketing, then chances are very likely that you heard of Scott Monty. Scott’s efforts with social media marketing at Ford Motor Company are legendary. The former CEO of Ford Motor Company, Alan Mullaly, called Scott a “visionary.” That’s high praise from someone like Alan. But, there …

Wellspring Digital Chats – Scott Monty, Former Social Media Marketing Svengali at Ford, Keynote, Consultant Read More »

Wellspring Digital Chats – Ann Handley, CCO at MarketingProfs and Author of Everybody Writes

I love Ann Handley. She is the undisputed (I’ll fight you if you dispute) queen of content. Her books Content Rules! and Everybody Writes are must-reads for anyone trying to tackle content marketing. She is also funny, charming, and great at dinner parties… Recently, she interviewed Billy Beane of Money Ball fame on a MarketingProfs …

Wellspring Digital Chats – Ann Handley, CCO at MarketingProfs and Author of Everybody Writes Read More »

Wellspring Digital Chats – Robert Rose, Content Marketing Expert, Author, Consultant, and Badass

Robert Rose is one of those guys with a resume that just goes and goes. I struggled with writing the title to this post because there is just so much to say. He has helped global brands with strategic marketing advice, helped build and lead the Content Marketing Institute, founded and runs The Content Advisory, …

Wellspring Digital Chats – Robert Rose, Content Marketing Expert, Author, Consultant, and Badass Read More »

Wellspring Digital Chats – Lily Ray, SEO Director at Path Interactive

On this week’s Wellspring Digital Chat, we have the amazingly versatile and talented Lily Ray, legit SEO expert, DJ, drummer, and fitness evangelist. Karl Hindle, CEO, and Founder of Wellspring Digital, kept bugging me to set up an interview with Lily. Once I heard she was a drummer, I made haste. We do talk a …

Wellspring Digital Chats – Lily Ray, SEO Director at Path Interactive Read More »

Wellspring Digital Chats – Joe Pulizzi – Author and Former Director of the Content Marketing Institute

We are super fortunate to have Joe Pulizzi with us. Joe is the founder and former director of the Content Marketing Institute and also an Amazon best-selling author of many books, some non-fiction and some fiction. In his latest book, Corona Marketing, Joe Pulizzi dives into 13 steps a marketing professional needs to take NOW …

Wellspring Digital Chats – Joe Pulizzi – Author and Former Director of the Content Marketing Institute Read More »

Wellspring Digital Chats – Sarah Weise, UX Researcher and Author of Instabrain: The New Rules for Marketing to Generation Z

We are super fortunate to have Sarah Weise with us. Sarah helps organizations improve their products and marketing through rapid customer research! Her book, Instabrain: The New Rules for Marketing to Generation Z, is on my recommendation shortlist. Personally, I assumed I knew what Generation Z was all about. Boy was I wrong. In this …

Wellspring Digital Chats – Sarah Weise, UX Researcher and Author of Instabrain: The New Rules for Marketing to Generation Z Read More »

Wellspring Digital Chats: Gini Dietrich, Founder and CEO at Spin Sucks

Today I get to bring you one of my most favorite people, Gini Dietrich. Gini is the founder and CEO of SpinSucks.com, a keynote speaker, author of Spin Sucks, the book, and purveyor of all things PESO!!! In this video, Gini discusses… What Is PR Today? Adopt the PESO Model or Suffer the Consequences The …

Wellspring Digital Chats: Gini Dietrich, Founder and CEO at Spin Sucks Read More »

Wellspring Digital Chats: Neal Schaffer, Author, The Age of Influence, Influencer Marketing Speaker & Consultant

We’re excited to share Neal Schaffer with you. He is the author of The Age of Influence and one of the foremost experts on influencer marketing. In this interview we talk about: Your Employees as Influencers Micro and Nano-Influencers Content Sourcing How to Treat Influencers Brands as Influencers Influencer marketing is nothing new and there’s …

Wellspring Digital Chats: Neal Schaffer, Author, The Age of Influence, Influencer Marketing Speaker & Consultant Read More »

Wellspring Digital Chats: David Meerman Scott, Best Selling Author and Marketing Authority

We’re very excited to bring you some really groundbreaking stuff here… Fanocracy. It’s the concept that our next guest, David Meerman Scott, and his daughter Reiko Scott, detail in their new book called, well, Fanocracy. We’re really digging this book here at Wellspring Digital. We highly recommend you grab it. It will change your thinking …

Wellspring Digital Chats: David Meerman Scott, Best Selling Author and Marketing Authority Read More »