The Relationship Between Automated Drip Campaigns & Your Sales Process

If you’ve read my posts in the past then you know that I have a penchant for longer, more detailed posts. In this new year, I’ve decided to mix it up a bit. I will still write longer-format, information-rich posts, but I also want to get out some quick yet still informative posts between 500-800 …

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Wellspring Digital Chats – Duane Forrester, VP of Industry Insights with Yext

Duane Forrester is one of those SEOs who every other SEO knows. He is a wealth of information on the subject, so much so that this interview runs a little on the longer side. Trust me, it’s worth it! You simply cannot teach what Duane knows. Officially, Duane is the VP of Industry Insights at …

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Wellspring Digital Chats – Jim Hedger, SEO Expert and Co-Host of the Webcology Podcast

Jim Hedger is what we like to call an FOK, friend of Karl. Karl Hindle, our fearless CEO is an old-school, hardcore SEO. As such, he’s friends with all the other grumpy SEOs who have been doing this for 20+ years. Luckily, Jim Hedger is an absolute delight. So, we won’t hold the FOK status …

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Are You Wasting Money with Your PPC Campaign?

No one likes to waste money. Unfortunately, with PPC, pay-per-click advertising, it’s not always clear that you are wasting money. First, let’s clarify what I mean by PPC. PPC or pay-per-click advertising is an all-encompassing term that covers the following, at a minimum… Google AdWords Bing AdWords Social Media Advertising (Facebook, Twitter, LinkedIn, etc.) Amazon …

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Wellspring Digital Chat – Scott Stratten, Best Selling Author of Unmarketing

OK, you are in for a real treat on this one. Scott Stratten is one of our favorite marketers, sorry Unmarketers. Scott Stratten is the best-selling author of Unmarketing which is a must-read for every marketer out there. His blog, Unlearn, is also a must-read. And this interview is a must-watch! In it, we discuss… …

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