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Website Design Matters, But Not Why You Think
I co-founded and helped run a web design and development firm for 17 years. During that time, I wrote a lot of posts on the importance of your website’s design. And I still believe that the design of your website is very important. But, what does web design mean to you? Do you think about…
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Your Checklist for Effective Landing Pages
Landing pages are an essential tool in any digital marketing campaign. These pages can come in many shapes and sizes, but ultimately, a good landing page is a chance to connect and convert. So, what is a landing page, exactly? Here’s my simple definition… A landing page is a single web page used as a…
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