• Christopher S. Penn, Co-Founder and Chief Data Scientist of Trust Insights [Podcast]

    Christopher S. Penn, Co-Founder and Chief Data Scientist of Trust Insights [Podcast]

    We’re starting a new video series of interviews with some of the smartest marketers we can get our hands-on. We’re excited to kick things off with every marketer’s favorite marketer, Chris Penn. In this interview, Chris talks about… The evolution of marketing in the last 10 years The power of “They Ask, You Answer” AI…

  • Brand and Digital Marketing

    The medium isn’t the message.  It’s the brand.  Without the right strategy, your digital marketing will fail—guaranteed.  It’s a brutal fact: in the new COVID-19 normal, businesses that haven’t adapted to digital marketing will have to do so quickly or perish.  Traditional advertising—print, broadcast, direct mail—will shrink to a smaller percentage of a complete marketing…