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Is Responsive Design Still Your Best Bet for Mobile Users?
Even today, with AI, robots, and the end of the world upon us (kidding, I hope), the importance of responsive design has only increased. More and more people are accessing websites and applications on a variety of devices, from smartphones and tablets to laptops and desktops. It is no longer optional for your website to…
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Your Handy Dandy Google E-E-A-T Checklist
Don’t get eaten by your competition. See what I did there? I’ve been reading and talking about E-E-A-T quite a bit lately. I recently did a talk for the Digital Summit Series about E-E-A-T and decided I would share that information with you, the loyal reader. 🙂 In case you’ve been under a rock or…
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How to Plan Your New Ecommerce Site
When planning an eCommerce website, there are lots of things to think about. The first question you are going to have to answer is: Who is going to build it? This is a major decision and the one that will define most of your further steps. Hiring a freelance web developer and/or designer, or partnering…
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How to Nail Your Digital Marketing Budget
Happy budget season! Yes, it’s that time of year again, time to put together your digital marketing budget for 2023! This can be a stressful time for marketers. You must make your case all over again for the funds you need to achieve digital marketing success. Do you dread this presentation? Never fear, we have…
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Is Your Content Marketing Helpful?
Content marketing, the practice of creating content to stimulate interest in your brand, needs to serve a purpose for the reader. Google has even told us that your content should be helpful! That may seem obvious to some, but then why is there so much crap content out there? Yeah, I said it! We’re spewing…
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SEO Is Never Done
In a recent episode of The Rankable Podcast, guest Crystal Carter of Wix made a statement that I think is so important… “SEO is never done!” While this may seem obvious to some, others believe that SEO is a “project” with a beginning, middle, and end. Anecdotally, this seems especially true in the so-called “C-Suite.”…
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How A Virtual CMO (vCMO) Can Help Your Business Grow
Small and medium-sized business owners often wear quite a few hats. Operations, finance, human resources management, and so on – there are more than enough tasks to keep a CEO busy around the clock. When it comes to marketing, especially digital marketing, things become even more complicated. Everyone understands its importance for business growth. The…
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Wellspring Digital becomes a Semrush Agency Partner
Marketing is all about creating bonds — with clients, with their audiences, and with the greatest minds in the industry. Today, Wellspring Digital is proud to announce that it has become a Semrush Agency Partner. Semrush (NYSE: SEMR) is a leading online digital marketing platform recently listed on the US Stock Exchange. It provides numerous…