Ecommerce Marketing
Maximize Online Sales with Targeted Ecommerce Marketing
Ecommerce marketing strategies focused on reaching your target audience and turning visitors into paying customers.
Strategic Approach to Digital Growth
In the digital era, setting up an online store is easy—it’s getting the attention of consumers and turning them into loyal customers that’s difficult. With marketing services from the right ecommerce marketing agency, you can maximize reach and transform your shop into an online retail powerhouse.
Why Wellspring Digital is Right for You
Wellspring Digital will help you develop your ecommerce business through solid customer acquisition and retention strategies. We are highly adept at utilizing all digital marketing channels, including search engines (paid search and organic SEO), Social Media, content marketing, email campaigns, marketing automation, and affiliate marketing. Wellspring Digital will also assist you with effective promotion creation, including use of loyalty and rewards programs, coupons, discounts, and special offer incentives to sell and cross-sell your products and services.
We will work with you to create acquisition and retention marketing strategies that will ensure you enjoy a very healthy lifetime customer value and ROI.
In addition, we have extensive multi-channel experience, including integrating digital campaigns with traditional media, including TV, radio, print, and mail.
Generating web traffic is one thing, but what happens after a visitor hits your site?
We have a laser focus on generating ROI, which means we use a rigorous and methodical approach to testing and analyzing your ecommerce data.
We have extensive experience using split A/B and multivariate testing, using advanced Google Analytics, and User Experience testing and improvement.
Effective Ecommerce Marketing Solutions
Ecommerce strategy formulation
Multi-channel program management utilizing SEO, PPC, Social Media, Shopping & Product Feed Optimization, Retargeting, Email, Affiliate, and Programmatic).
Customer retention through content, loyalty and rewards programs
Conversion Rate Optimization (CRO) through continuous and methodical testing (split A/B, multivariate, pretesting).
Content Marketing including content creation through copy, video, audio, podcasts, webinars, blogging, infographics, press releases, and other creative tactics. We will also engage with third-party content promotion partners for general and industry-specific marketing, such as Brafton and Taboola.
Experience with B2C and B2B sectors for commercial clients and non-profits.
Advanced marketing attribution consulting and setup, including multiple attribution models and channel interaction.
Google Analytics setup, including customized dashboards, metrics, and KPI setup and reporting automation. We will also work with your own off-the-shelf or custom reporting platform, including working with integrated business transactional and management systems.
Conversion Rate Optimization
Focusing on converting visitors into paying customers is the main focus of our ecommerce marketing strategies.
Ecommerce Web Design
Developing an engaging online presence is crucial for attracting new customers to your ecommerce store. Our ecommerce website design agency specializes in fast, frictionless, high-converting ecommerce websites optimized for voice search.
Management, Optimization, & Reporting
This is the phase where our core principles of Honesty, Transparency, and Get Results really shine bright. We soak up the data coming in and adjusting accordingly. Throughout the life of the management and optimization phase, we will provide consistent reporting to prove results through metrics.