Sarah Weise, UX Researcher and Author of Instabrain: The New Rules for Marketing to Generation Z [Podcast]
We are super fortunate to have Sarah Weise with us. Sarah helps organizations improve their products and marketing through rapid customer research! Her book, Instabrain: The New Rules for Marketing to Generation Z, is on my recommendation shortlist. Personally, I assumed I knew what Generation Z was all about. Boy was I wrong. In this …